by Charles Pangrazi | Feb 8, 2020 | Benefits, Drive sales, Outcomes, Sales
Lead with benefits Grabbing customer attention can be expensive and difficult so when the chance arises we should be direct and lead with benefits. Too often discussions can be introspective and driven by product thinking. Often complex investment models are...
by Charles Pangrazi | Dec 12, 2019 | Analytics, data science, Digital, operations
Hotdesk scientists We don’t know if you have spotted it yet but analytics, long the preserve of the fraud department and the PhD’s, has gone mainstream. Your boss has seen Moneyball, The Big Short and Bladerunner and we have all read Steven Levitt and...
by Charles Pangrazi | Oct 20, 2019 | Disruption, Innovation, New product development
50 most innovative companies in 2019 Fast Company continues to compile its annual list of the 50 most innovative companies in 2019 – its amazing how the nature of the companies listed has changed over time. The growth of lifestyle especially food and drink,...
